Online Reputation
The things that are being said about your company can literally make or break your business.......!
When doing business online, there is nothing more painful than to hear that a potential customer “Googled” your company and will not be doing business with you because of what they read online. Business owners have discovered that the major search engines can have two sides and the things that are being said about your company can literally make or break your business.
► WHAT IS ONLINE REPUTATION MANAGEMENT?
Online Reputation Management
Specifically, reputation management involves the monitoring of the reputation of an individual or a brand on the internet, addressing content which is potentially damaging to it, and using customer feedback to try to solve problems before they damage the individual’s or brand’s reputation.
If your brand has an online presence at all, you can’t not worry about its reputation.
Today, online reputation management ‘ORM’ is not only applicable to every business;
ignoring it can cost you customers & money.
An online presence is any existence of an individual or business that can be found via an online search. An example of an individual who is not active on the Internet but who has a online presence is one who is a member of an association that has a member directory listing online
