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What is a local listing in SEO?
A local business listing is an online entry that contains your business Name, Address and phone number, maybe your e-mail address and website URL too. There are a lot of websites like Yelp and local online directories where local businesses can create business listings. Search engines use this information to help them list local businesses accurately. If your business information is inaccurate on any of these profiles, your local rankings may be affected. Search engines may also use this info, correct or not, to showcase your business, causing potential clients to call the wrong number or go to the wrong location.
What is a local business listing?
A local business listing is an online entry that contains your Company Name, Address and phone, possibly your e-mail and website, along with other details. There are many websites directories like Yelp and Yellow Pages where local businesses can create free local business listings. There are also town or state directories you may list your business on as well.
Create or Claim Your Local Listings
Whether they are local directories or review websites, you’ll want to create or claim all listings for your business. If you don’t claim them you run the risk of someone having the wrong information regarding your business.
Neither Google and/or Bing like inconsistent listings of your business online and inconsistency can negatively your impact presence. That is why you want to be consistent when you list your business details — like the exact wording of your business name, physical address, and phone number — across all websites/online directories. Use the same details on your website, social media and local directories.
Optimize Your Site and Content
The most valuable thing you can do for your local business is create a reasonable amount of high quality content. In today’s environment, content is critical for both visitors and search engines. You may want to customize your web page meta title, this is currently what most platforms use as the title when your content is shared on social sites, so it needs to be enticing and relevant for real readers.
- Over 20 Years of SEO Experience and with that, “You Can Trust Us!”
- Quality work at fraction of cost. You will get best Value for money.
- Right Keyword selection and competitive analysis
- Reliable Page Optimization
- We are like having your own (in house) online marketing department with no hassles